Mailing List & Wine Club Release Management
We create and implement strategic release plans for wineries like yours that attract new members, retain existing customers, and generate sales. We also manage your entire release from start to finish.
WHAT'S INCLUDED?
STRATEGIC MARKETING PLAN
IMPLEMENTATION OF THE PLAN
SET-UP & management
CUSTOMER SERVICE SUPPORT
POST-RELEASE ANALYSIS REPORT
STRATEGIES FOR FUTURE RELEASES
REPLICABLE PLAN FOR GROWTH
RELEASES
SOCIAL
Email Marketing
& Automation
Is every email you’re sending a sales email? Could your open rates and click-through rates use a boost? Do you continually lose mailing list members, or is your list growth stagnant? We’ll set up or optimize your email marketing automation system to attract new sign-ups, along with sending strategic, valuable emails to engage your list optimized for longevity and sales conversion.
WHAT'S INCLUDED?
Initial Setup (14 days)
2 Email campaigns per month
2 Strategic re-sends per month
Ongoing flow optimization
Ongoing list segmentation
Monthly reporting analysis
lead capture & email template
RELEASES
SOCIAL
Mailing List & Wine Club Release Management
We create and implement strategic release plans for wineries like yours that attract new members, retain existing customers, and generate sales. We also manage your entire release from start to finish.
WHAT'S INCLUDED?
STRATEGIC MARKETING PLAN
IMPLEMENTATION OF THE PLAN
SET-UP & management
CUSTOMER SERVICE SUPPORT
POST-RELEASE ANALYSIS REPORT
STRATEGIES FOR FUTURE
RELEASES
REPLICABLE PLAN FOR GROWTH
RELEASES
SOCIAL
Email Marketing & Automation
Is every email you’re sending a sales email? Could your open rates and click-through rates use a boost? Do you continually lose mailing list members, or is your list growth stagnant? We’ll set up or optimize your email marketing automation system to attract new sign-ups, along with sending strategic, valuable emails to engage your list optimized for longevity and sales conversion.
WHAT'S INCLUDED?
INITIAL SETUP (14 DAYS)
2 EMAIL CAMPAIGNS / MONTH
2 STRATEGIC RE-SENDS / MONTH
ONGOING FLOW OPTIMIZATION
ONGOING LIST SEGMENTATION
LEAD CAPTURE & EMAIL TEMPLATE DESIGN
MONTHLY REPORTING ANALYSIS
RELEASES
SOCIAL
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DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW - DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW - DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW - DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW - DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW - DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW - DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW - DEFINE YOUR GOALS - IMPLEMENT YOUR PLAN - WATCH SALES GROW
Get your 5-Step
Release Marketing Roadmap
Get your
5-Step
Release Marketing Roadmap
Reignite your sales with the essential marketing steps for a successful wine release.
This roadmap has been responsible for selling millions dollars of wine direct-to-consumers online with single releases selling three-quarters of a million dollars.
Imagine what it could do for you!
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Go take a look and unleash your potential!
Hi, I'm Chappy
I'm a Sonoma-County based wine marketer, wine podcast host, award-winning sommelier & wine director, Wine Enthusiast 40 Under 40 Tastemaker, and doggy dad to two German Shepherds!
I've worked at premier wineries like Hirsch Vineyards, Michelin-starred restaurants, and ran Wine Spectator Grand Award Winning wine programs.
I'm a Sonoma County based wine marketer, wine podcast host, award-winning sommelier & wine director, Wine Enthusiast 40 Under 40 Tastemaker, and doggy dad to two German Shepherds!
